What is a WHC Fractional CMO?

A fractional CMO is a marketing and sales expert who works with businesses for a fixed amount of time in a given month, often just a 4 to 20 hours. Essentially, they dedicate a fraction of the time that a regular CMO would spend on the company, and they receive a fraction of the pay.

What are the benefits of hiring a WHC Fractional CMO?

Hiring a fractional CMO can be a great way to quickly get the benefits of having a marketing expert working on your business without paying the high cost of hiring a full-time CMO.

A fractional CMO is a marketing executive who can help with customer acquisition, business development and company growth. Your company gets executive experience without the full-time cost. They can bring incredible value to companies where having a full-time CFO wouldn’t make sense financially.

We will focus on:

  • Defining target customers and marketing strategy
  • Translating marketing strategy into action and results
  • Managing, growing, and mentoring the company’s marketing team
  • Driving sales growth
  • Government contracting and proposal writing
  • Leveraging AI
  • Integrating websites, social media, email, chat, SMS, inventory, online sales, customer service, customer relation management (CRM), upselling, metrics and more

Our team will work with you to develop strategic insights, formulate branding strategy, and oversee a marketing transformation that drives more qualified leads and sales. We work with your leadership and technology team and seek to understand your business objectives in order to develop new, effective marketing strategies that will drive growth for your organization. Because our experienced professionals are available for fractional engagements, they are a more affordable option than hiring a full-time CMO or marketing agency. When needed, we can join your meetings with your clients to offer additional insight and support.

Engagement Options
Choose from 30-minute or 60-minute meeting options. We can meet twice a month, four times a month or our on-call (up to 20 hours) option. Meetings are held virtually. We can add in-person meetings, content writing, graphic design, social media management, technology integration and more for an additional cost. 

Our Approach
WHC has worked with thousands of business owners. In this video, our Founder, Will Holmes details the basics of marketing B2B, B2C and B2G.

Next Steps

Schedule a consultation to discuss further or choose an Engagement Option below. We look forward to working with you.